Effective Date: 1/1/2022

Impact Platforms ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and safeguard your information when you use our website and services, including SEO, website development, and CRM solutions. By using our website and services, you agree to the terms of this Privacy Policy.

1. Information We Collect

1.1 Personal Information

We may collect personal information that you voluntarily provide, including:

• Contact Information: such as your name, email address, phone number, and address.
• Billing Information: such as credit card details and billing address.
• Account Information: such as usernames, passwords, and security questions.

1.2 Data Related to Services

When using our SEO, website, and CRM services, we may collect and process additional data related to your business and its online presence, including:

• Website Data: information on website visitors, analytics, and user engagement metrics.
• SEO Data: keywords, traffic patterns, search engine rankings, and site performance data.
• Customer Relationship Management (CRM) Data: data entered into our CRM system, such as client names, contact details, and communication logs.

1.3 Special Category Data – HIPAA-Compliant CRM Services

For clients in the healthcare sector, we offer a HIPAA-compliant option within our CRM services, designed to meet additional security standards for the privacy and protection of Protected Health Information (PHI). The HIPAA-compliant CRM option includes enhanced encryption, restricted access, and secure data storage to ensure compliance with HIPAA regulations.

1.4 Automatically Collected Information

We may collect certain information automatically when you visit our website, such as:

• Usage Data: IP addresses, browser type, and operating system.
• Cookies and Tracking: cookies, pixel tags, and similar tracking technologies to understand user activity and improve our services.

2. How We Use Your Information

2.1 To Provide Services

We use your information to:

• Deliver and support our SEO, website, and CRM services.
• Process payments and manage billing.
• Communicate with you about updates, support, and service improvements.

2.2 To Improve and Customize Services

• Analyze usage patterns to improve our offerings.
• Customize your experience and provide relevant content and services.

2.3 For Security and Compliance

• Safeguard information and maintain secure access to data.
• Ensure compliance with legal and regulatory requirements, including HIPAA for eligible clients using our CRM services.

3. Sharing and Disclosure of Information

3.1 Third-Party Service Providers

We may share your information with trusted third-party service providers who assist us in delivering services, such as payment processors, data storage providers, and analytics services. These providers are bound by confidentiality agreements and are only permitted to use your data as necessary to provide services on our behalf.

3.2 Compliance with Legal Obligations

We may disclose your information if required by law or in response to valid legal processes, such as subpoenas or court orders.

3.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new owner as part of the business transaction, subject to the same level of privacy protection.

4. Data Security

We implement industry-standard security measures to protect your information, including:

• Encryption: for data in transit and at rest.
• Access Control: to restrict access to personal information to authorized personnel only.
• HIPAA Compliance for CRM: for clients using our HIPAA-compliant CRM option, we apply additional safeguards, including encrypted data storage, audit trails, and role-based access control.

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security.

5. Your Choices and Rights

5.1 Access and Correction

You have the right to access and correct personal information we hold about you. If you need assistance, please contact us at support@impactplatforms.com.

5.2 Opt-Out

You may opt out of receiving promotional communications from us at any time by following the unsubscribe instructions in our emails or contacting us directly.

5.3 Cookie Preferences

You can modify your browser settings to manage cookies and tracking technologies. Disabling cookies may limit the functionality of some features on our website.

6. HIPAA Compliance for Healthcare Clients

For clients using our CRM for managing patient data, we offer a HIPAA-compliant option that includes additional safeguards to protect PHI. These measures include:

• Enhanced Encryption: for all data related to PHI.
• Access Restrictions: to ensure only authorized individuals can access PHI.
• Audit and Monitoring: to track access and use of PHI in compliance with HIPAA standards.

Clients must explicitly choose the HIPAA-compliant CRM option if they intend to manage or store PHI within our system.

7. Children’s Privacy

Our services are not directed to individuals under 13, and we do not knowingly collect personal information from children. If we become aware of information collected from a child under 13, we will promptly delete it.

8. Updates to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. Continued use of our services after changes are posted constitutes acceptance of the updated Privacy Policy.

9. Contact Us

If you have any questions or concerns regarding this Privacy Policy, please contact us at:

• Email: support@impactplatforms.com
• Address: Impact Platforms, 1489 W. Warm Springs Rd. Suite #110, Henderson, NV 89014